Ghana the Beautiful

May 18th, 2006 | By: Robert | No Comments »

Apparently sponsors have agreed about something we have long known; among African nations Ghana truly is tops in attractiveness to sponsors.

A recent poll of World Cup sponsors recently ranked Ghana number 10 among participating nations in attractiveness to potential sponsors. No other African nation was ranked as high, and Ghana was ranked higher than major economic players like United States and football mad Japan.

Reasons cited for Ghana’s attractiveness include the rabid nature of its supporters, the novelty of a first-time competitor and international fame of the Black Stars logo. Let’s hope this attractiveness can translate into new dollars to upgrade our nation’s pitches and stadia.

Tags: Attractiveness, Ghana, Sponsorships, World Cup

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Comments

By Top 10 Most Attractive World Cup Teams for Corporate Sponsors - FIFA World Cup 2006 - World Cup 2006 Blog | May 18th, 2006 at 11:00 am

[...] The name that sticks out is Ghana, a World Cup debutant from a small population country. Our Ghana blogger Starry Wisdom tries to explains the reasons why his team is so attractive, but we’re not too sure if we can really believe that Ghana’s appeal comes from the “international fame of the Black Stars logo”. No doubt it is a dandy logo, but would that be enough to convince you to buy a product from Michael Essien? [...]

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